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In this video I share my experience with Microsoft Clarity and talk about the pros and cons of this tool. Putting simply, the dashboard is way clearer than other analytics tools I have used in the past including Google Analytics, but the heatmaps and recordings are shown very poorly. It messes up the design of the website so it doesn’t give you a clear picture of user behavior, especially if your website has graphic features that enhance user experience.

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#microsoft #clarity #review #google #analytics #heatmaps #recordings #hotjar

In this video, we look at how to add the ability to review Content Insights from your blog posts in Microsoft Clarity.

�� Related Blog Post: https://meganvwalker.com/content-insights-in-microsoft-clarity

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#MicrosoftClarity #Analytics #Marketing #MSDynCRM #MSDyn365 #D365

Understanding both user behavior and customer journey is crucial for successful marketing. To empower you with richer insights in a seamless experience, we have combined the power of two products to create Microsoft Clarity offering insights for Microsoft Advertising. This new experience will help you better understand post-click user behavior and engagement on your landing pages. Plus, it’s free and simple to use because it’s powered by the existing JavaScript Universal Event Tracking (UET) tag you place across your website.

Microsoft Clarity is a free heatmapping tool you can add to your website. You will be able to record how users are interacting with your site’s pages through a variety of click maps, area maps, scroll charts and more. You can then use this data to make changes to the user experience to improve conversion rates. This video will show you how to install Microsoft Clarity with Google Tag Manager. Then give a high-level overview of what the tool can do.

You can sign up for Microsoft Clarity here: https://clarity.microsoft.com/

0:58 – How to Install Microsoft Clarity on Your Site
1:45 – Adding a New Project in Microsoft Clarity
2:38 – Installing the Microsoft Clarity via Google Tag Manager
3:52 – Integrating Google Analytics with Microsoft Clarity
4:19 – Menu Options Overview
7:14 – Dashboard Overview Run Through
8:53 – Adjusting Filters to Narrow Down Your View by Device, Time Frame, & Others
10:00 – Detailed Overview of Session Recordings
11:14 – Viewing Heatmaps, Scrolling Maps, and Area Reports within Recordings
12:34 – Overview of the Heatmap Portion of Microsoft Clarity
14:00 – Comparing 2 Pages with Area Maps
15:03 – Additional Functions to Get More Out of Microsoft Clarity
16:24 – Microsoft Clarity’s Chrome Web Browser Extensions

#microsoftclarity #msclarity #microsoftheatmaptool
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